Impact by Numbers

Women Deliver 2023 brought together over 6,300 delegates from 170 countries, with more than 10,000 joining virtually — the largest conference of its kind, and the first time it had ever been held on the African continent.

I led the creative, design, and production — and because this was Africa's first time hosting, the brief wasn't just to brand a conference. It was to build a visual identity and design system that genuinely reflected the continent: something that could work across posters and signage, motion graphics and broadcast screens, all under the theme "Spaces, Solidarity, and Solutions."

On the ground in Kigali, I directed the video and photography teams, capturing a highlights reel featuring former prime ministers, vice presidents, and Nobel Peace Prize laureate Malala Yousafzai.

One moment that's stayed with me: when there was no one else to do it, I stepped in to conduct those interviews myself. Sitting across from these women and hearing what's actually happening for women around the world changed how I see things — the strength in those conversations is something I still think about.

The work supported a media campaign that generated over 1,300 articles globally, valued at $15.3 million, and helped cement long-term advocacy frameworks for women-led organizations worldwide.